Click To Hit

Finally it's begun, the monetization of RSS feeds and syndicated content by publishers.

I've seen debates on how long it would take Feedburner to start generating some revenue this way, but it looks like Google Adsense is beating everyone to the punch according to this CNET article.

Here's an interesting snippet that you may want to think about before you start counting the advertising dollars for your blog:

“Simple, relevant text link ads in RSS are one thing. Flashing banner ads like 'Shoot Mario to win an iPod' are another thing.”

I'm not saying this is good or bad, it's just a revenue generating tool that can be used for both the light and dark side of blogging. As a good sign this lends credence to the fact that RSS is finally becoming more mainstream, and is something the masses will eventually adopt through tools that are becoming easier and more commonplace to use.

I am totally behind anyone trying to monetize their investments, whether that's money, time, or effort. I mean hey, I'm in sales…. need I say more? Whether this becomes tacky or not is up to the publisher to decide. Rss has been white un-trodden snow up until now, and it's our responsibility as to whether that color changes from a bright virgin white to a light cream… or straight up yellow…